Cookie Policy

Last updated:

This Cookie Policy explains how we use cookies and similar technologies on our website. It should be read together with our Privacy Policy. Our use of cookies complies with the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK GDPR.

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently, improve user experience, and provide information to website operators. Similar technologies include local storage, session storage, and pixel tags.

2. Data Controller

Sparkneck
2 Anchor St, Bishop's Stortford CM23 3BP, United Kingdom
Email: online@sparkneck.world
Phone: +358 300 308453

3. How We Use Cookies

We use cookies and local storage to enhance your browsing experience, remember your preferences, and understand how visitors interact with our website. Under PECR, we must obtain your consent before placing non-essential cookies on your device. You can manage your cookie preferences through our cookie consent banner or by adjusting your browser settings.

Non-essential cookies (analytics and marketing) are not activated until you provide consent. Rejecting non-essential cookies will not prevent you from using the core features of our website.

4. Cookie Categories

Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be disabled. Under PECR, consent is not required for strictly necessary cookies. They include storage that records your cookie consent choices. No personal data is shared with third parties through these cookies.

• Name: cookieConsent (local storage)
• Purpose: stores your cookie preference choices
• Duration: 12 months
• Provider: first party (Sparkneck)
• Legal basis: strictly necessary under PECR; legitimate interests (Article 6(1)(f) UK GDPR)

Analytics Cookies

These cookies help us understand how visitors use our website by collecting aggregated usage data. They are only activated when you provide consent through our cookie banner.

• Purpose: measure page views, session duration, and navigation patterns
• Duration: up to 26 months
• Provider: third-party analytics services (where enabled with consent)
• Legal basis: consent (Article 6(1)(a) UK GDPR and Regulation 6 of PECR)

Marketing Cookies

These cookies are used to measure advertising campaign performance and deliver relevant content. They are only activated when you provide consent through our cookie banner.

• Purpose: advertising measurement, conversion tracking, and campaign performance analysis
• Duration: up to 12 months
• Provider: third-party advertising and measurement partners (where enabled with consent)
• Legal basis: consent (Article 6(1)(a) UK GDPR and Regulation 6 of PECR)

5. Managing Your Preferences

When you first visit our website, a cookie consent banner allows you to accept all cookies, reject non-essential cookies, or customize your preferences by category. Your choices are stored in local storage and respected on subsequent visits.

You can also manage cookies through your browser settings. Most browsers allow you to block or delete cookies. Note that disabling certain cookies may affect website functionality. For guidance, visit the ICO cookie guidance at ico.org.uk.

6. Third-Party Cookies and Similar Technologies

Some cookies may be set by third-party services we use, such as analytics or advertising providers. These third parties have their own privacy policies governing the use of cookies. We only enable third-party cookies when you have provided explicit consent through our cookie banner.

Our website also loads resources from third-party content delivery networks (for example, fonts and icons). These services may receive technical data such as your IP address when your browser requests those resources. Where such processing involves non-essential tracking, it is subject to your cookie consent choices.

7. Your Rights

Under the UK GDPR and PECR, you have the right to withdraw your consent to non-essential cookies at any time. You can do this by clearing your browser's local storage for our website or contacting us at online@sparkneck.world. For full details on your data protection rights, see our Privacy Policy.

8. Changes to This Policy

We may update this Cookie Policy to reflect changes in technology, legislation, or our practices. Updated versions will be posted on this page with a revised date.